Talk:Fast-moving consumer goods

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Category: 4-letter acronyms[edit]

I replaced the category, as the category cannot be placed on the FMCG redirect page as suggested. As FMCG is indeed a 4-letter acronym, the category appellation is appropriate. Gjs238 15:15, 27 December 2005 (UTC)[reply]

Extracted poorly written, unsourced paragraphs[edit]

I removed these one-and-a-half paragraphs from the end of the article, because they seem poorly written to me and the claims should provide some sources. (Wiki and comment tags added by me.) -- EdiTor [ツ|✍a✉] 22:16, 22 March 2007 (UTC)[reply]

FMCG industry is innovative, full of rich experience, reaches world wide, people working with FMCG may get frequent opportunity to travel meet new culture, gets experience very quickly and chances to rise in status is much easier.^{[citation needed]}

Unlike other sectors FMCG shares float in a steady manner irrespective of market dip world wide. (I already readded this one, altered and with "^{[citation needed]}") .

Not Encyclopedic Quality[edit]

"There's a saying in the industry that goes "everyone has to eat." To this I would add "and wash their clothes and brush their teeth." Unlike some industries, such as automobiles, computers, and airlines, FMCG does not suffer from mass layoffs every time the economy starts to dip. You may put off buying a car, but you don't put off dinner. This lends FMCG a level of job security unknown in other industries."

This doesn't seem to be encyclopedic quality to me.

Is this exclusively Indian in usage?[edit]

There is only one source, an Indian textbook, and a large fraction of the incoming links are from articles related to Indian business. Is this term used anywhere outside of India? I (in the U.S.) have never heard of it, but I don't follow this industry closely. 121a0012 (talk) 04:46, 17 May 2011 (UTC)[reply]

The term FMCG is used in most of the world, including Europe, Asia and APAC countries. CPG is the term used mainly in North America. — Preceding unsigned comment added by 2407:7000:A12B:8565:E4E7:87AC:2E26:B8 (talk) 21:30, 21 January 2020 (UTC)[reply]

Though over the past six years I've attended some of the biggest global food industry trade shows (in the United States) and have read several (US-based) food industry magazines, I had not seen the acronym 'FMCG' until searching for 'CPG', a term with which I am very familar. As a test, I searched for the two acronyms in some of the food industry web sites. www.foodnavigator-usa.com FMCG 53 results, CPG 899; www.foodbusinessnews.net FMCG 8, CPG 304; www.specialtyfood.com FMCG 19, CPG 179; www.nestle.com FMCG 56, CPG 14. Then I searched for more discourse on the two terms. Per Jorge Arredondo in a response on Quora, though many use the two terms interchangeably, they are not the same. As he puts it, FCMG products are high volume / low margin and used daily by consumers (for example toilet paper) while CPG products are may be less frequently consumed (for example canned tuna) and may be higher margin specialty goods (and hence not necessarily 'fast-moving').Penelope Gordon (talk) 00:54, 13 August 2020 (UTC)[reply]

CPG not completely interchangeable with FMCG[edit]

As stated in the [biz fluent CPG industry article], "CPG products are items that need to be replaced fairly often" - i.e. not durable goods but not necessarily used daily or fast-moving. So while many FMCG products are CPG products and many CPG products are FMCG products, the overlap is not complete. A 2019 October 10 Specialty Food Association article by Cheryl V. Jackson is titled [Natural, Specialty Account for Majority of CPG Growth]. The article states "Natural and specialty products account for about 20 percent of sales, but more than 50 percent of the dollar growth in CPG.".Penelope Gordon (talk) 02:04, 13 August 2020 (UTC)[reply]